Act Like a Man - drink beer

June 23, 2006 on 3:23 pm | In Advergames, Brands, General |

You’re a beer brand, so you need to connect with your audience through either common areas of interest (football), event-based content experiences (live music) or aspirational advertising. Right?

Not if you’re Milwaukee’s Best Light. Just create some simple, well produced, funny and original advergames that appeal to the average Joe. They left me grinning and more than a little thirsty. Can you get this stuff in London?